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Key Takeaways Dark social refers to sharing online content through private communication channels like email, instant messaging and encrypted apps. It's impossible to track dark social with traditional analytic tools, but it can generate significant traffic since content shared through trusted sources is more likely to be clicked. To effectively tap into this opportunity, businesses should tailor content specifically for dark social, leverage UTM parameters, provide more sharing options to their audience and utilize social listening tools. Social media is a great way for entrepreneurs and small businesses to engage with their customers by sharing useful content, company updates, promotions…
Wednesday, 20 November 2024 04:41

How to collaborate with people you don't trust

Michael Gibbings According to research from the Workforce Institute, 63% of employees and leaders believe that trust needs to be earned. Building trust is the backbone of a strong relationship. However, what if you’ve tried everything—open communication, assuming good intent, even actively supporting your colleague— and yet all these efforts fail? Whether you don’t trust the colleague because they take credit for your work, they’ve let you down in the past, gossip too much, play the political game, are unreliable, or something else, you still need to find a way to work together. Taking a strategic approach puts you in…
Bryan Robinson As we near 2025, some outdated leadership strategies are on their last breath. If you were to write a "leadership obituary" for 2024, you would bury outdated leadership strategies that once dominated the workplace but are now ineffective and harmful. Employees don’t leave organizations; they leave bad leadership. A terrible leader can overshadow an otherwise positive work experience. Statistics show that nearly 20% of employees are on the receiving end of toxic work conditions. A few examples of toxic leadership are failure to act on employee feedback, ignoring work-life balance and inconsistent or unfair treatment of employees. DDI’s…
Key Market Developments Foreign Investment Flows - Foreign inflow hit a 2024 low of ₦11.26 billion in September - Foreign outflow increased to ₦30.15 billion (from ₦24.38 billion in August) - YTD foreign inflow: ₦310.99 billion (substantially higher than ₦108.93 billion in 2023) - Peak inflow was ₦54.87 billion in May 2024, followed by steady decline Market Activity - Total transactions increased 29.90% month-over-month to ₦493.01 billion - Year-over-year increase of 66.67% compared to September 2023 - Domestic investors dominated with 84% of transactions - Retail investors outperformed institutional investors by 28% Economic Implications Immediate Concerns 1. Capital Flight Risk…
Current Market Situation Import Statistics (Oct 1 - Nov 11, 2024) - Total petrol imports: 1.5 million metric tonnes (~2 billion litres) - Diesel imports: 414,018 metric tonnes - Jet fuel imports: 13,500 metric tonnes Port-wise Distribution (October) - Lagos: 555,121 metric tonnes - Warri: 281,100 metric tonnes - Port Harcourt: 94,224 metric tonnes - Calabar: 64,000 metric tonnes Dangote Refinery Performance - Current stock: 500 million litres of petrol - Actual delivery (Sept 15 - Oct 5): 148 million litres - Expected delivery by NNPCL: 575 million litres - Capacity potential: 650,000 barrels per day Market Dynamics Analysis Price…
Nigeria's state oil firm NNPC said on Thursday it had increased oil production to 1.8 million barrels per day (bpd), with the possibility of getting to two million bpd by year-end. Oil production at Africa's top crude exporter was estimated at 1.3 million bpd in October, according to producer group OPEC's latest report. Nigeria often counts condensate production of around 250,000 bpd as part of its production. The NNPC said the increase was a result of collaborative efforts with its joint venture operators and its partners on production-sharing contracts, alongside security agencies and the government. "The team has done a…
MultiChoice Group Limited has written off $21m deposited in Nigeria’s Heritage Bank following the financial institution’s liquidation earlier this year. This disclosure was contained in the company’s interim financial statements for the half-year ending September 30, 2024. The sum was classified as irrecoverable after the Central Bank of Nigeria revoked Heritage Bank’s operating licence, effectively shutting down the institution. The financial statement document read, “Following the revocation of Heritage Bank’s banking licence by the Central Bank of Nigeria on 3 June 2024 and its subsequent liquidation, the group wrote-off its receivable relating to the cash held with the bank.” MultiChoice’s…
Nigeria's state oil firm, NNPC Ltd said on Wednesday one of its subsidiaries has agreed to supply 100 million standard cubic feet of gas per day to the Dangote oil refinery for the next 10 years. Financial details were not disclosed. Under the agreement, NNPC Gas Marketing Limited will supply the refinery built by Nigerian billionaire Aliko Dangote in Lagos with natural gas for power generation and feedstock. The contract has options for renewal and additional supply. NNPC, Africa's biggest oil producer, is seeking to promote domestic gas consumption for industrial growth. Reuters
Melissa Houston In business, setbacks and failures are inevitable. Every successful entrepreneur can share stories of moments they stumbled or faced rejection, obstacles, or outright failure. But here’s the truth: setbacks don't define the end of your journey; they are simply chapters in your story. If harnessed correctly, failures can be the stepping stones to your success. Here’s how to transform your setbacks into valuable lessons: 1. Accept and Embrace Failure as a Learning Opportunity Many entrepreneurs feel immense pressure to be perfect and avoid failure. However, failure is often the best teacher. When you experience a setback, the first…
Multichoice Group, an African pay-TV operator, says its Nigerian subsidiary lost 243,000 subscribers across its DStv and GOtv services between April and September 2024. In its financial result for the year ended September 30, 2024, published on Tuesday, MultiChoice said high cost of food, electricity, and petrol have forced many of its customers to ditch their decoders. The company said Nigeria and Zambia recorded the largest share of subscribers loss. It added that the pressure on its subscriber base in Rest of Africa (RoA) operations continued from the previous year leading to a loss of 566,000 subscribers across the operations…
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November 21, 2024

How small businesses can leverage dark social to drive word-of-mouth marketing

Key Takeaways Dark social refers to sharing online content through private communication channels like email,…
November 21, 2024

Northern leaders say won’t support Tinubu for re-election due to president’s incompetence, bad policies

The Arewa Consultative Forum (ACF) has announced its decision to support northerners running for the…
November 18, 2024

The magic and the minefield of confidence: Self doubt, hubris and everything in between - The Economist

Confidence is contagious. Someone declaring a position with ringing certainty is more likely to inspire…
November 16, 2024

Influencer eats pig feed in extreme attempt to save money

Popular Douyin streamer Kong Yufeng recently sparked controversy in China by eating pig feed on…
November 21, 2024

50 terrorists killed as Boko Haram insurgents ambush security personnel guarding national grid in Niger…

At least 50 Boko Haram fighters were killed on Tuesday and seven members of Nigeria's…
November 21, 2024

What to know after Day 1001 of Russia-Ukraine war

WESTERN PERSPECTIVE US reopens Kyiv embassy after Ukraine firing of ATACMS missiles into Russia prompted…
November 21, 2024

Nigeria comes top in instant payment system inclusivity index in Africa

Nigeria’s instant payment system is projected to advance to the maturity inclusion spectrum ahead of…
October 27, 2024

Nigeria awarded 3-0 win over Libya after airport fiasco

Nigeria have been awarded a 3-0 victory over Libya, and three vital points, from their…

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